Rocca – The Best Luxury Experience
The best jewels and watches.
Situated in the plush shopping districts of Italy, Switzerland and Albania, besides the international airports of Milano Malpensa, Milano Linate and Roma Fiumicino, Rocca Boutiques propose the best watches and jewels of the most prestigious international brands, meticulously selected to quench the thirsts of a discerning clientele.
Featured
TAG Heuer Formula 1 Chronograph X Oracle Red Bull Racing
TAG Heuer brings its racing DNA to the fore with the TAG Heuer Formula 1 Automatic Chronograph x Oracle Red Bull Racing.
This striking timepiece pays homage to the Oracle Red Bull Racing team, combining its iconic racing colors with cutting-edge materials for the ultimate motorsport-inspired watch.
Automatic, 44 mm, Titanium
CBZ2080.FT8091
ZENITH CHRONOMASTER SPORT RAINBOW
BOUTIQUE EXCLUSIVE
Combining sports luxe with the artistry of high horology, the Zenith Chronomaster Sport Rainbow (Ref 45.3104.3600/21.M3100) celebrates nearly 160 years of watchmaking excellence. Featuring 10 baguette diamonds, 52 rainbow sapphires, and a sleek black lacquered dial, this white gold masterpiece dazzles with style and precision.
Equipped with the El Primero 3600 movement, 1/10th of a second display, and a 60-hour power reserve, it’s built to shine through any challenge.
Be the first to discover it exclusively at Rocca Rinascente in Milan until the 3rd of February
The Boutiques
Situated in the plush shopping districts of the major cities of Italy, Switzerland and Albania, besides the international airports of Milano Malpensa, Milano Linate and Roma Fiumicino, Rocca Boutiques propose the best watches and jewels of the most prestigious international brands, meticulously selected to quench the thirsts of a discerning clientele.
News and events


News
Damiani Group strenghtens Rocca's leadership with ten new boutiques
A new company under the Rocca label for the distribution of high-end jewelry and watches alongside “Damiano Parati”, a leading family-run...


Events
Rocca and Panerai together in Catania: an evening dedicated to elegance and innovation
A prestigious partnership lands in Catania. Rocca, a reference point for high jewellery, and Panerai, the symbolic brand of Italian...